Jan 4, 2022
Kathi Kaplan is the SVP of Demand Generation of UiPath, a leading automation company. With 30-plus years of experience in the industry and as a leader that can quickly make decisions, she shares her insights about creating a vision and how to motivate people to execute on that vision. She also shares her thoughts on how to modify business travel and host hybrid events in times of the pandemic.
Key Takeaways:
[1:40] Kathi talks about her guiding principles to recruit, retain, and build collaborative, high-performing teams.
[3:05] What is Kathi’s key to recruiting and interviewing?
[4:52] Kathi shares how she assesses risks and makes decisions. Sometimes you just need to be fearless.
[7:00] With the pandemic, Kathi talks about how marketers can optimize both hybrid and digital events.
[12:25] Kathi shares her experience starting her career with Apple and NeXT, working with Steve Jobs, and the different company cultures she was able to engage in.
[15:45] Vision and culture need to start at the top. Each company varies in this based on who is leading.
[16:35] Executing programs on diversity and inclusion, what were Kathi’s learnings, and how does she use these in her role today?
[20:25] Kathi is passionate about teaching and motivating people. But what is it that motivates her?
[22:20] Kathi talks about the importance of mentoring, the sense of giving back, and how companies are now adapting programs around that.
[25:50] Learn more about Kathi as she answers This and That questions!
[37:30] Kathi shares three people she would love to have dinner with and why Stephen Curry is on that list.
Mentioned in This Episode: